[AtoZ into Korean mind] Battling 'gapjil': The quest to tame the tyrants among us

In many social relationships, whether personal or at work, power dynamics can create problematic imbalances. There are many words to describe them -- unjust, abusive, coercive, exploitative — but in Korean, there's a term that encapsulates them all: "gapjil." Originating from contractual terminology, the term came to be used for abuses of power in the workplace. Its use has expanded to other social relations, when individuals who, rightly or wrongly, perceive themselves to b

April 7, 2024

[Korea Quiz] Smelly bean blocks

Find the answer at the bottom. Meju are bricks of dried, fermented soybeans that are used to make three of Korea’s most essential condiments -- doenjang (bean paste), ganjang (soy sauce) and gochujang (red pepper paste). Traditionally, when families made their own condiments, it was common to see several blocks of cooked, mashed beans hanging up to dry and ferment. During winter, the typical jang-making season, Korean homes would be filled with the unique, pungent scent of meju fermenti

April 4, 2024

Classic spring K-pop songs: Voices of the young, in-love or melancholic

As spring approaches, many Koreans eagerly tune in to timeless spring-themed songs -- joyful yet poignant melodies that signal the arrival of what is thought of here as the season of love. These songs consistently occupy top positions on national record charts every spring, reflecting Koreans’ enduring affection for these tracks, as the season adorns the nation with colorful blossoms and new leaves. Yet, of four popular songs about spring, the themes they deal with are divided between po

April 2, 2024

The Korean fir: A rising star abroad, fading fast at home

In November last year, New York-based Good Housekeeping magazine recommended the 20 best types of Christmas trees for the upcoming season. Among them was a relative newcomer: the Korean fir, also known as “gusang namu (tree)” in Korean. It was described as a “new kid on the block” by the magazine, referring to its emerging presence, “popping up,” thanks to its distinctive shape and color. Ironically, however, this indigenous Korean tree is not commonly used

April 2, 2024

How Lockheed Martin, CNN and Yale became fashion brands in Korea

On Seoul’s streets today, seeing someone clad in a CNN hoodie, Kodak pants, Yale socks, a Discovery jacket, a National Geographic backpack and a BBC Earth baseball cap may not seem out of the ordinary. The presence of logos from global non-fashion brands, spanning academia, media and sports, in Korean everyday wear seems to be only growing, now including unexpected entrants like arms manufacturer Lockheed Martin. As for Yale, the US university now ranks third among the top 100 fashion br

March 31, 2024

[Korea Quiz] Resurgence of Korean traditional desserts

Find the answer at the bottom. Retro has become the latest dessert fad in South Korea. Dubbed “halmaenial,” the trend has seen millennials embrace the tastes and preferences traditionally associated with their grandparents' generation. Halmaenial is a portmanteau of "halmae," the Korean word for granny, and "millennial." Enjoying renewed popularity are traditional Korean snacks yanggaeng, yakgwa and yugwa. Recently, yanggaeng, or sweet red bean jelly, has s

March 27, 2024

Time-old Korean hoax involves a rock and a dozen Americans

Before Donald Trump popularized the term “fake news,” a recurring April Fool’s Day hoax had already made the concept familiar to many Koreans. This joke -- coming back almost every April 1, yet still managing to deceive some -- happens to feature a group of American tourists on a tour of the scenic area of Seoraksan in Gangwon Province. A version of the fabricated news article, easily found with a basic search, has the title "11 American tourists booked for toppling Seor

March 27, 2024

Decoding popular lingo for deeper insight into Korean college culture

As spring heralds the arrival of a new semester, young college students, first-years in particular, brim with eager anticipation for a fresh campus experience. Fluency in the terminology of college life here unlocks a deeper understanding of the local campus culture, enriching every aspect of the student experience. Here provided are explanations of Korean college culture and its related terms to assist undergraduates and others on their journey. 'Hakbeon' to navigate campus co

March 26, 2024

[AtoZ into Korean mind] Fatphobia pervasive in Korea

"Your face looks good." When Justin Ku first heard this remark from one of his relatives here, he took it as a compliment. He later discovered that the phrase is more often used by Koreans to point out when you've gained weight. "I was shocked by how casually they said it," said Ku, 34, who had emigrated to the US when he was young and moved back to Korea as an adult. Ku is not alone in his surprise at the prevalence of body-shaming embedded in the fatphobic social atmosphere

March 24, 2024

[LLG] Young Seoulite's double life as startup consultant and indie actor

Even in Seoul, teeming with so many busy people, Baek Yo-sun stands out for striving to live in two seemingly contrasting worlds. By day, she's a human resources and post-investment management consultant at a venture capital firm dedicated to nurturing local startups. When the sun sets or weekend begins, she shifts gears to transform into an actor, breathing life into diverse characters. Striking a balance between her two lives has not been easy. She acknowledges that there may not be a p

March 21, 2024

[Survive & Thrive] Finding secondhand treasures in Korea

In neighborhood public spaces such as subway stations, it's not uncommon to witness individuals engaging in suspicious exchanges like in a spy film, often starting their exchange with a question that includes the Korean term, “danggeun.” “Hoksi danggeun?” one might inquire to initiate the exchange, which literally translates to, “Carrots, by any chance?” But while the word “danggeun” means carrot or carrots in English, these furtive traders

March 19, 2024

Megawati 'Megatron' Pertiwi making waves in V-League

Since the beginning of the 2023-24 season of the Korean Volleyball League, 24-year-old Megawati Hangestri Pertiwi has been making headlines. Megawati initially garnered public attention for being the first Indonesian volleyball player in Korea and the first-ever player to wear a hijab in the Korean V-League. Six months after her debut with the Jungkwanjang Red Sparks in Daejeon, she is still creating buzz online for so much more. Game after game, Megawati has proved herself, contributing signif

March 16, 2024

[Korea Quiz] Acting cutesy

Find the answer at the bottom. If you are a fan of Hallyu, or the Korean Wave, you might have witnessed Korean stars and celebrities engaging in deliberately cute and childlike acts to cultivate intimacy with fans. Termed “aegyo,” this behavior is characterized by playful, sweet and innocent mannerisms, employed to convey affection or lighten the mood. It manifests in various forms, including specific language expressions, gestures, voice modulation and body movements. Aegyo is

March 14, 2024

How cheese found its place on Korean tables

Kim Min-ju, 38, confesses her tolerance for spicy foods is relatively low by Korean standards. But there’s a way to overcome it and still indulge in Korea’s wide array of spicy dishes -- adding cheese. This approach not only makes the dishes more enjoyable, but also creates a perfect balance of creamy richness and heat, she said: "It helps to temper the spiciness without significantly altering the dish's original flavor." Last year, she and her 8-year-old son even tr

March 12, 2024

[Korea Quiz] K-pop for senior listeners?

Find the answer at the bottom. K-pop, mixing addictive beats, catchy hooks, rap and meticulous choreography, continues to captivate music fans worldwide. In its homeland, however, some of the most popular music stars come from a uniquely Korean music tradition that remains largely unnoticed abroad: trot. Lim Young-woong, a 33-year-old trot artist, embodies this genre’s dominance among listeners in older age groups. He is the titleholder of last year's song of the year, based on

March 11, 2024

[AtoZ into Korean mind] Envy: Emotional toll triggered by social comparison

Koreans, particularly of younger generations, are often compared to an imaginary rival by the name of “Eomchina.” This rival, whose name literally translates as “mom’s friend’s son,” represents an idealized peer against whom one is constantly measured in various aspects of life, from academic achievements and career success to marital status and monthly income. “Eomchina” as a benchmark for success stems from parental comparisons and envy for the a

March 10, 2024

[LLG] Four women's inspiring journeys back to school

Lee Bok-ja vividly recalls the day, 47 years ago, when she learned that she had been admitted to high school, having secretly taking and passing the entrance exam. She remembers the tuition fee: 23,520 won, a sum she couldn't bear to ask her ailing father for. This amount was worth nearly half the monthly salary of a government employee of the lowest rank at that time. Lee never went to high school, working instead to earn money, often as a cleaner. But in her dreams, she would sometimes se

March 6, 2024

[Pressure points] Gifting condolence money at dog’s funeral: a new ritual?

Gifting condolence money in a white envelope to those you are close to who are in mourning is a long-standing tradition in South Korea. Yet, when this custom coincides with Korea's increasing number of pet owners and evolving pet-friendly culture, it might take an unexpected turn in this nation which has recently decided to outlaw the consumption of dog meat. In a survey of 5,000 Korean nationals conducted in 2022 by the Ministry of Agriculture, Food and Rural Affairs, nearly one out of

March 5, 2024

[EYE] A Buddhist temple where animal spirits find peace

GANGNEUNG, Gangwon Province -- At a secluded temple tucked away on a snow-covered mountain, a Buddhist monk stood before a wooden altar, praying for a departed soul. On the altar, next to a spirit table, there was a framed photo of the deceased: a dog named after the temple itself, Hyundeok. “Hyundeok passed away recently,” said Venerable Hyunjong, the temple's founder and chief monk. “He was 8 years old.” In honor of the departed pup, which was one of two who live

March 2, 2024

[Korea Quiz] Korean postpartum care

Find the answer at the bottom. South Korea has the world’s lowest birth rate, but it offers arguably some of the world’s best postpartum care for women who do give birth. Across the country, there are approximately 470 recovery centers for new mothers, where the primary focus is on their recovery after childbirth. Nearly 80 percent of South Korea's new mothers stay at these facilities, known as "sanhu joriwon." Most of these facilities are privately operated, but a

Feb. 28, 2024