Starbucks presents Cold Brew to Korea

Starbucks Korea launched its Cold Brew at 100 stores in Korea on Tuesday.

Cold Brew is an iced coffee that uses a roast of a special blend of African and Latin American beans, with only a small limited amount of espresso created each day.

The ground beans are steeped in cold water for fourteen hours, maximizing its sweet chocolate flavor and silky texture. The original flavor of the beans is preserved by not exposing them to any heat.

The special Cold Brew will be available in its original form and in Brew Latte form, at 4,500 won ($4) and 5,000 won respectively.

Starbucks will provide a free size upgrade for Cold Brew drinkers between April 26 and May 2.

(hjwon@heraldcorp.com)


Perioe creates new Gudetama line

LG Household & Care’s oral hygiene line Perioe has released two toothbrushes featuring the character Gudetama.

A symbol of laziness and a blase attitude, the Gudetama egg character has recently become popular here.

The toothbrushes have a yellow rubber head and white and black bristles, creating the appearance of an egg sushi. The handle of the toothbrushes are shaped like chopsticks. They are designed to maximize plaque removal and gum care and are priced at 4,900 won ($4.35) each.

(hjwon@heraldcorp.com)


British brand Admiral releases Faslane

British lifestyle shoe brand Admiral has created a new shoe line Faslane for spring-summer 2016.

Faslane is a casual sneaker made with light canvas material for both men and women.

Its design is clean and basic, with sleek lines. The shoes maximize comfort with cork insoles that provide cushioning and a toe guard. The shoe can be worn for long periods without straining the feet.

Admiral’s Faslane is available in four colors. It cost 79,000 won ($70).

(hjwon@heraldcorp.com)


McDonald’s rolls out new McCafe drinks

Fast food chain McDonald’s released five new McCafe drinks for summer on Monday.

The new drinks are blueberry pomegranate smoothie, strawberry banana smoothie, mocha frappe, green tea frappe, and strawberry lemonade.

The smoothies and frappes cost 2,500 won ($2.20) each -- lower than the prices of similar drinks at other cafes.

In line with the release of the new drinks, McDonald’s has also brought back actor Yoo Ah-in as the spokesmodel for McCafe.

(hjwon@heraldcorp.com)


Golden Blue presents first white whisky in Korea

Domestic whisky brand Golden Blue will release in May the first white whisky in Korea, aimed at the trendy drinkers’ market.

Called Phantom the White, the white whisky line uses 100 percent Scottish whisky that undergoes a compound filtering process for a more clean, soft finish.

The company said that Phantom the White is designed to break the preconception that whisky is enjoyed only by older drinkers. As it has a light flavor and texture compared to traditional whisky, Phantom the White can be enjoyed neat, on the rocks or mixed with other ingredients in cocktails as with other white spirits like vodka, gin and rum.

(hjwon@heraldcorp.com)


Yakult offers Upside Down Yakult

Fermented milk drink brand Yakult will be releasing a new version of its beloved drink that is designed to be enjoyed frozen.

Upside Down Yakult is intended to evoke nostalgia in adults who used to enjoy the drink frozen. Depending on the freezing time, the treat can be enjoyed in sherbert or ice cream form.

Upside Down Yakult will be the first product from the brand to include lactobacillus plantarum HY7712, an antioxidant probiotic that is also found in kimchi.

The drink is priced at 500 won ($0.50) per bottle and can be purchased through Yakult sellers.

(hjwon@heraldcorp.com)