Lotte Duty Free, South Korea's top duty-free operator, said Monday it has tapped K-pop boy band BTS as its new model, as local retailers aim to attract more foreign customers amid a normalization of ties between Seoul and Beijing over a US missile defense system.
Including BTS, Lotte Duty Free has 58 K-pop celebrities, including actor Lee Min-ho and K-pop girl group Twice, as its model, according to the company.
|(Lotte Duty Free)|
The leaders of Seoul and Beijing held a bilateral summit on Saturday, highlighting the recent normalization of their ties.
During the meeting, President Moon Jae-in and his Chinese counterpart Xi Jinping agreed to quickly put the countries' exchange and cooperation in all areas back to the normal track, according to Seoul' presidential office Cheong Wa Dae. (Yonhap)