Baby Shark, which has topped global YouTube views for 72 consecutive months, is coming to the Seoul stage in a musical where the audience helps make the music.
The Pinkfong Company said Monday that “Baby Shark Sound Play Musical” will open Dec. 2 at Yeongdeungpo Art Square in Seoul and run through March 28.
The production is billed as a “sound play musical” and has no assigned seats. Audience members will move through seven themed zones in a venue of about 790 square meters. Along the way, they will explore the secret corners of Baby Shark’s hideout with the cast and complete missions. According to the company, their voices will be woven into the show’s music, so spectators become participants who help complete the performance.
The show will use a centrally controlled lighting system of the kind used at K-pop concerts. Each audience member will get a “starlight mic” that changes color in real time with the show, much like a K-pop light stick.
The musical also introduces new characters: the triplet younger siblings of Ollie the Baby Shark. The story begins when a music box holding a song Ollie wrote suddenly stops working. Ollie and friends then set out to recover the lost rhythm and melody and complete a special harmony.
“This musical is a new form of family entertainment in which the audience goes beyond simply watching the stage and completes the performance together by participating,” a company official said.
A merchandise pop-up store will be open to anyone with or without a ticket and will sell about 60 Baby Shark items, including magnetic plush dolls and light sticks, according to the company.
gypark@heraldcorp.com
