The second season arrives after it became Disney+’s most-watched Korean original, with creators facing heightened expectations
Expectations — and comparisons to a spate of South Korean historical blockbusters tackling the nation's most volatile political eras — hung heavy over the press conference for Season 2 of "Made in Korea," a project trade media dubbed "one of the most expensive K-drama productions in history."
Launched in late 2025, the show paired two of the industry’s most bankable stars, Hyun Bin ("Crash Landing on You") and Jung Woo-sung ("12.12: The Day"), in a narrative of systemic power and greed set against the political landscape of 1970s South Korea.
Mounted on a reported budget of 70 billion won ($51 million) spanning two seasons, the drama has proved a decisive win for the streamer, at least on its own platform. After its premiere last December, the series emerged as the service's most-watched Korean original, racking up international viewership and critical acclaim even as domestic reception was more tempered.
The second installment lands as Korean cinematic and television releases have explored the 1970s aggressively — a decade punctuated by the 1979 assassination of President Park Chung-hee and the subsequent military coup d'etat.
That historical overhang was not ignored at Wednesday’s press event, particularly given the director Woo Min-ho’s filmography. The star director previously helmed the 2020 box-office hit "The Man Standing Next," a popular political thriller chronicling the events surrounding Park's assassination.
Addressing the media, Woo was pressed on how "Made in Korea" carves out distinct real estate within an increasingly crowded field of period projects, and how he intends for the sophomore entry to forge its own standalone narrative identity.
“While ‘The Man Standing Next’ and ‘12.12: The Day’ tell the stories of people who were most deeply involved in the incident, this series centers on fictional characters,” Woo said.
For Jung — who previously starred in "12.12: The Day" as the military general standing against the coup — this narrative pivot offered creative flexibility.
“‘12.12: The Day’ and ‘The Man Standing Next’ are works that delve into the events themselves and the human nature within them. ‘Made in Korea’ was much freer and more enjoyable in terms of the genre and how I could portray the character,” Jung said.
The narrative liberty allowed the series to double as a commentary on systemic ambition and social decay, bridging the historical gap between the 1970s and contemporary society.
“The mistakes and errors that people continue to make, and the choices they make in pursuit of what is right, shape and define each era. Although time passes, I think the meaning behind major historical events continues to carry over into the present in different forms,” Jung added.
Season 1 centered on the clash between two opposing forces: Hyun Bin’s Gi-tae, a ruthless tycoon who turns political instability to his advantage in his pursuit of greater power, and Jung’s Geon-young, a dogged prosecutor bent on stopping him.
By the Season 1 finale, the dynamic reverses: Geon-young is disgraced and jailed, while Gi-tae solidifies his power grab. Nine years on, their dynamic has shifted to a personal vendetta.
Riding that narrative pivot, the second season carries the added weight of following a first installment that established the series as a major Disney+ Korean original -- and Hyun Bin acknowledged the expectations surrounding the return.
“It’s not that I don’t feel any pressure. Since so many people enjoyed Season 1, part of me also hopes that they will watch Season 2,” Hyun Bin said.
He highlighted the streamlined pacing of the upcoming episodes, promising a deeper narrative turn.
“In Season 1, there was a lot of exposition needed to introduce the characters and situations in each episode. In Season 2, once the events begin, the story unfolds continuously as one narrative. I think viewers will be able to immerse themselves in it and enjoy it much more,” Hyun Bin explained.
As for whether "Made in Korea" will continue beyond its sophomore outing, Woo remains tight-lipped.
“For what happens after that, there is ‘12.12: The Day,’ so I think the audience should watch that film and see for themselves,” Woo teased.
Season 2 of "Made in Korea" premieres Sept. 9 globally on Disney+.
yoonseo.3348@heraldcorp.com
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