From left: Lisa Allen, director of agricultural trade office at the US Embassy in Seoul; James Kim, AmCham chair and CEO; Jo Ju-yeon, Homeplus CEO and Mark Dries, agricultural minister-counselor of the US Embassy in Seoul (AmCham)
From left: Lisa Allen, director of agricultural trade office at the US Embassy in Seoul; James Kim, AmCham chair and CEO; Jo Ju-yeon, Homeplus CEO and Mark Dries, agricultural minister-counselor of the US Embassy in Seoul (AmCham)

The American Chamber of Commerce in Korea and Homeplus signed a memorandum of understanding on Thursday to expand the import of US food products and strengthen trade cooperation between Korea and the US.

The signing ceremony, held at Homeplus' headquarters in Seoul, was attended by AmCham Chairman and CEO James Kim, Homeplus CEO Jo Ju-yeon, and officials from the US Embassy’s Department of Agriculture. This marks the first official partnership under AmCham’s "Buy America" campaign.

As part of the agreement, Homeplus will launch an international food fair in April, featuring high-quality US products at discounted prices. AmCham will support this initiative by streamlining import procedures, optimizing supply chains and strengthening collaboration with government agencies.

“This partnership with Homeplus will expand Korean consumers’ access to premium US food while strengthening Korea-US economic ties,” AmCham CEO Kim stated. “We aim to optimize trade procedures and create new business opportunities.”

Homeplus CEO Jo expressed her gratitude at being the first Korean retailer to join AmCham’s campaign.

AmCham and Homeplus will also explore further initiatives to strengthen trade cooperation and expand business opportunities. AmCham will continue advancing the "Buy America" campaign, fostering economic growth and trade collaboration between the two nations.


hyelimchung@heraldcorp.com