
Bujeon Traditional Market in Busanjin District in Busan is bustling on Thursday, with residents purchasing fish, fruit and other items for ancestral rituals ahead of the Lunar New Year holidays.
On Seollal morning, Korean families prepare a table of food to offer their ancestors in a ritual called "charye."
To ease the burden of holiday expenses for consumers and encourage the consumption of local agricultural, livestock and seafood products, the Busan city government has introduced cash incentive programs that offer up to a 30 percent refund on purchases made at traditional markets using "Onnuri" gift certificates.

