BMW Group Korea announced Thursday that it will set up BMW Korea Future Fund, the first social contribution foundation operated by a foreign carmaker in South Korea.

The foundation will be established by BMW Group Korea and the seven official dealers later in the year with an initial investment of 3 billion won ($2.7 million), 2 billion won of which will be raised by the dealers and BMW Group Korea. The company plans to operate a 2 billion won fund for the foundation’s activities in its first year, and increase the operating funds to about 5 billion won over the next three to four years. Additional funds will be raised by BMW Group Korea and the dealers, and by BMW and Mini buyers, the company said.

<YONHAP PHOTO-1855> BMW 사회공헌재단 출범 (서울=연합뉴스) 장아름 기자 = 24일 서울 강남구 삼성동 인터컨티넨탈호텔에서 열린 ‘BMW 코리아 미래 재단(BMW Korea Future Fund)’ 출범식에서 박인주 BMW딜러협의회 회장(오른쪽), 하랄드 크루거 BMW 그룹 인사 총괄 사장(가운데), 김효준 BMW 코리아 대표이사(왼쪽)가 협약 싸인식을 하고 있다. BMW 코리아 미래 재단은 BMW 코리아와 딜러사, 그리고 고객이 함께 운영기금을 조성하여 환경 분야 교육, 연구 지원 및 한-유럽 교류 지원 사업 등을 시행할 예정이다. 2011.02.24 areum@yna.co.kr/2011-02-24 13:46:50/ <저작권자 ⓒ 1980-2011 ㈜연합뉴스. 무단 전재 재배포 금지.> BMW’s human resources director Harald Kruger (center), BMW Korea president Kim Hyo-joon (left) and head of BMW dealers’ association Park In-ju hold up the agreement to set up the BMW Korea Future Fund in Seoul on Thursday. Yonhap News
BMW 사회공헌재단 출범 (서울=연합뉴스) 장아름 기자 = 24일 서울 강남구 삼성동 인터컨티넨탈호텔에서 열린 ‘BMW 코리아 미래 재단(BMW Korea Future Fund)’ 출범식에서 박인주 BMW딜러협의회 회장(오른쪽), 하랄드 크루거 BMW 그룹 인사 총괄 사장(가운데), 김효준 BMW 코리아 대표이사(왼쪽)가 협약 싸인식을 하고 있다. BMW 코리아 미래 재단은 BMW 코리아와 딜러사, 그리고 고객이 함께 운영기금을 조성하여 환경 분야 교육, 연구 지원 및 한-유럽 교류 지원 사업 등을 시행할 예정이다. 2011.02.24 areum@yna.co.kr/2011-02-24 13:46:50/ <저작권자 ⓒ 1980-2011 ㈜연합뉴스. 무단 전재 재배포 금지.> BMW’s human resources director Harald Kruger (center), BMW Korea president Kim Hyo-joon (left) and head of BMW dealers’ association Park In-ju hold up the agreement to set up the BMW Korea Future Fund in Seoul on Thursday. Yonhap News

BMW’s human resources director Harald Kruger (center), BMW Korea president Kim Hyo-joon (left) and head of BMW dealers’ association Park In-ju hold up the agreement to set up the BMW Korea Future Fund in Seoul on Thursday. (Yonhap News)

According to the company’s plans, when a customer chooses to donate 30,000 won when purchasing BMW or Mini vehicles, BMW Korea, BMW Group Financial Services Korea and the dealer will each donate the same amount to the foundation.

The foundation’s funds will be used to support education and research and development concerning environmental issues. The fund will also be used to support exchange between Korea and Europe, and various programs aimed at promoting sharing, the company said.

By Choi He-suk (cheesuk@heraldm.com)


cheesuk@heraldcorp.com