LIFE&STYLE

Design meets tech at Herald workshop

By KH디지털2
  • Published : Aug 27, 2015 - 17:37
  • Updated : Aug 27, 2015 - 17:37

Herald Corp., in collaboration with Seoul Design Foundation, is hosting the Herald Design Tech workshop with the aims of bringing together and fostering rising talent in the areas of design and technology.

During the program, which will take place from mid-September through November, participating designers and engineers will be grouped into teams and work together to plan and create a marketable product. Experts in related fields will be available to consult on the projects’ progress.

Herald Design Tech will also offer support for the marketization and distribution of the completed products, which will be exhibited to the public at Dongdaemun Design Plaza on Dec. 3. 

Speakers address the audience during a preview of the 2015 Herald Design Tech workshop at Herald Sqaure in Seoul on Thursday. From left: Jo Jae-kyung, head of Ewha Womans University Design Convergence Research Center; Kim Seung-hyun, dean of the department of fashion design at Samsung Art and Design Institute; and Im Hyun-joon, professor of mechanical and design engineering at Hongik University. (Lee Sangsub/The Korea Herald)

“Convergence between design and technology is more necessary than ever in today’s society where we place a great importance on both the functions and the aesthetics of a product,” said Lee Young-man, CEO of Herald Corp., at a preview event for the workshop Thursday at Herald Square.

“However, such integration is still wanting in Korea. Herald Corp. seeks to provide a platform where designers and engineers can meet, communicate and collaborate.”

At the preview event, a handful of experts -- ranging from professors of fashion design and mechanical engineering to venture entrepreneurs -- came together to discuss the merging of design and technology, fostering talent in related areas and future models for innovation. 

“The previous model of closed innovation, where each area achieves independent specialization, is no longer competitive,” said Lee Min-hwa, director of the Korea Creative Economy Research Network. “We need to encourage open innovation, where each area not only maximizes its expertise but also merges with other areas.”

Those eligible for participation at the Herald Design Tech workshop include start-up entrepreneurs, students majoring in design and engineering, and those working in related fields, with a focus on students and up-and-coming designers who are in need of technological support.

Submissions will be accepted from Aug. 31-Sept. 11. For details, call (02) 727-0048 or email andyjung79@heraldcorp.com.

By Rumy Doo (bigbird@heraldcorp.com)