The Korea Herald

지나쌤

iPhone 8 sales kicks off in S. Korea amid lukewarm response

By Yonhap

Published : Nov. 3, 2017 - 11:48

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US tech giant Apple Inc. started sales of the new iPhone 8 smartphones in South Korea on Friday, with the devices receiving a relatively tepid response from local users, industry watchers said.

According to sources, the preorders for the iPhone 8 smartphones were only 60-70 percent of the iPhone 7 series in South Korea.

(Yonhap) (Yonhap)

Industry watchers said the sluggish sales of the iPhone 8 came as some Apple users in South Korea are waiting for the iPhone X.

The US company has not yet decided on the release date of the iPhone X for South Korea.

The iPhone 8, which maintained most of the design of its predecessor, comes with a price tag of 946,000 won ($851) for a 64 GB edition. The 64 GB iPhone 8 Plus is released at 1.07 million won.

SK Telecom Co., the largest mobile carrier here, said 55 percent of its preorder customers for the iPhone 8 series were in their 20s. (Yonhap)