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Samsung Pay most favored mobile payment platform in Korea: survey

Samsung Pay is the most favored mobile payment system in South Korea, a survey showed Friday.

The mobile payment service run by Samsung Electronics Co. received the highest 3.78 points on the 1 to 5 scale, according to the survey of 1,200 people by the Korea Consumer Agency.

Screen grab from Samsung Pay's website
Screen grab from Samsung Pay's website

Naver Pay of South Korea's top Internet portal operator and Kakao Pay of South Korea's dominant messaging app KakaoTalk came in second with 3.76 points each. NHN Entertainment Corp.'s Payco platform ranked fourth at 3.70.

Users of mobile payment systems gave the highest mark of 4.14 points to the easy use and responsiveness while reacting less favorably to the discount benefits at 3.52 points and the personal information management at 3.56.

The majority (58.3 percent) of those questioned said they are satisfied with the easy access to the mobile payment platforms, while 11.8 percent liked the way the platforms provide savings points.

About 15.9 percent did not like the mobile payment systems limiting the amount that can be used, while 15.2 percent were not satisfied with the extent of discounts and optional services.

As many as 88.2 percent said they use the mobile payment system for the payment of bills, while 10.4 percent for money transfer and 1.4 percent settlement of utility bills. (Yonhap)

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Korea Herald daum