The Korea Tourism Organization and the Ministry of Culture, Sports and Tourism will hold the Korea, PyeongChang Festival in New York from Thursday to Saturday.
|This undated photo provided by the Korea Tourism Organization on June 20, 2017, shows Korea, PyeongChang Festival in New York under way in the United States in 2015. (Yonhap)|
The events to be held include introducing Korean cuisine to the media, opening a promotion booth at Times Square in New York City and holding a discussion session with industry officials to attract more American visitors to the Olympics which will kick off in South Korea on Feb. 8 next year for a 17-day run, the KTO said.
The tourism agency also plans to open a booth during KCON New York -- the global Korean pop music and culture convention arranged by CJ E&M. The convention will take place in Newark, New Jersey from Friday to Saturday. (Yonhap)