The Korea Herald

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GM Korea sets domestic sales target at 194,000 for 2017

By KH디지털2

Published : Feb. 9, 2017 - 12:05

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GM Korea Co., the South Korean unit of U.S. automaker General Motors Co., seeks to sell 194,000 cars in South Korea in 2017, the company said Thursday.

The annual domestic sales target was released at a workshop for the company's 400-strong dealerships held in Incheon on Wednesday.

James Kim (R), president and CEO of GM Korea, poses for a picture after introducing the all new Chevrolet Cruze compact car in a media showcase in Seoul on Jan. 17, 2017. (Yonhap) James Kim (R), president and CEO of GM Korea, poses for a picture after introducing the all new Chevrolet Cruze compact car in a media showcase in Seoul on Jan. 17, 2017. (Yonhap)

GM Korea CEO James Kim earlier said his company will seek to do better this year without elaborating.

The sales target, if achieved, would mark a 7.1 percent increase from the 180,275 cars sold here last year. It would also set a new record high in the country's history, replacing the previous record set in 2016.

Kim noted the figure would also put his company's market share here at over 10 percent for the first time since 2009.

"This year, we will continue to set new milestones, such as surpassing last year's performance and reaching a double-digit market share in the domestic market," he was quoted as telling the workshop.

To boost its sales, the company launched the all new Chevrolet Cruze compact car here last month, followed by the Volt plug-in electric vehicle.

It is also expected to launch the Bolt full electric vehicle later in the year.

In January, GM Korea sold 11,643 cars in the local market, up 25.5 percent from the same month last year. (Yonhap)