The Korea Herald

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LF‘s Hazzys expands collaboration with Danish designer

By Korea Herald

Published : Aug. 22, 2016 - 15:59

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Hazzys, an apparel and accessories brand under a leading fashion group LF, said Monday that it has expanded its collaboration with Danish designer Peter Jensen for its 2016 fall/winter collection.

“Backed by vigorous support from customers for the spring/summer collection, we expanded Hazzys X Peter Jensen collaboration by introducing a wider range of items,” said Lee Ji-eun, the director of LF Hazzys Men, in a statement. 

Hazzys-Peter Jensen 2016 fall/winter collection (LF) Hazzys-Peter Jensen 2016 fall/winter collection (LF)

Hazzys, a young casual fashion brand inspired by British urbanity, uses English Pointer as its logo and it has teamed up with Jensen known for his trademark bunny illustrations, for a project named ‘Another Family: the rabbit and the dog’ since last season.

Jensen worked for the spring/summer collection for Hazzys female and male apparels by featuring a witty and bright collection of patterns, the company said.

The continued project will offer more options in products and styles for customers.

The concept will be also applied to Hazzys‘ line ups including accessories, golf wear and kid clothing.

The new collection is available on the brand‘s offline and online stores. Visit www.ifmall.co.kr for more information.

By Park Ga-young (gypark@heraldcorp.com)