The Korea Herald


[Kim Jong-deok] Arts and cultural exchange between Asia, Europe

By 김케빈도현

Published : July 12, 2016 - 16:26

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As minister of culture, sports and tourism of the Republic of Korea, I am pleased to send heartfelt congratulations on the 20th Anniversary of the Asia-Europe Meeting, a central forum for cooperation between the two regions. Cooperation requires unceasing efforts for mutual understanding, and for this reason, I am grateful to ASEM and the Asia-Europe Foundation for taking the principal initiative in promoting such efforts.

Underlying the recent tragic terror attacks in Paris and all other conflicts is the failure to recognize the need to work together for mutual understanding and growth. The 10th ASEM Summit in Milan in October 2014 discussed “Responsible Partnership for Growth and Security.” It behooves us to continue to work hard to promote such a partnership to prevent any recurrence of tragic incidents.

As part of these international efforts, the Korean government has been committed to stepping up cooperation with ASEM and ASEF. Korea hosted the 8th ASEF Public Forum on Creative Cities in Asia and Europe this year, while the 7th ASEM Culture Ministers’ Meeting took place at the Asia Culture Center in Gwangju in 2016. The ACC, which was opened to the public in October 2015, is Asia’s largest culture and arts exchange organization. The center is expected to serve as a platform for interactions among countries in Asia and beyond in culture and the arts.

The Korean government views communication anchored in a respect for the core values of culture as the essential foundation for viable cooperation and partnership. Accordingly, the government is carrying out a nation branding campaign to enhance global understanding of Korea’s core cultural values.

To explore core cultural values, the Korean government is tapping into the potential of traditional culture. Despite the acceleration of globalization, traditional culture remains the intrinsic element of every country’s identity.

As declared by UNESCO, preservation and exchanges of traditional culture will play a pivotal role in protecting and promoting the diversity of cultural expression in the international community.

For years, Korea’s pop culture, such as K-pop, films and dramas, has reached many parts of the world riding on the Korean Wave. The Korean government is now planning to actively implement policies for mutual exchanges to promote Korea’s traditional culture around the world and introduce Asian and European cultures to Koreans.

As demonstrated by the theme of the 7th ASEM Culture Ministers’ Meeting, “Culture and Creative Economy,” the concept of a creative economy is being seriously considered by many countries around the world in a variety of areas beyond the economy.

In addition to the value of arts and culture as creative activities, Korea is also paying keen attention to their potential value to the economy and industries. Believing that the creative economy initiative will become a new engine for economic growth, the Korean government is planning to make sustained investment in the cultural content industry.

Among other things, the Cultural Creation Convergence Belt, which is being created to serve as a platform that helps facilitate the overall process of planning, production, distribution and enjoyment of cultural content, will play a leading role in further promoting the production of cultural content and distribution at home and abroad. It will also serve as the main pillar for cooperation in the creative economy.

On top of this, the Korean government is striving to make thorough preparations for the PyeongChang 2018 Winter Olympics so that culture, tourism, content and information and communications technology all combine harmoniously to promote mutual understanding and meaningful interaction among participants from about 100 countries. 

Since its establishment, ASEM has discussed pending issues and risks with the international community and set directions for mutual understanding and cooperation. Now there needs to be full, continued dialogue, through which we can come up with concrete solutions for mutual progress in both Asia and Europe. We also need to contemplate the best way to achieve diverse, multilateral exchanges and cooperation beyond the two continents and establish a framework to carry them out.

As an ASEM member state, the Korean government stands fully committed to seeking ways to promote the mutual development of Asia and Europe. It will fully support such a process with a firm belief that working together with ASEM will lead to an invaluable journey to the future.

By Kim Jong-deok

Kim Jong-deok is minister of culture, sports and tourism. This article is part of the ASEM 20th anniversary book “20 Years of Asia-Europe Relations,” which is a collection of articles by leaders and experts from Asia and Europe on the past, present and future of ASEM. — Ed.