Most Popular
-
1
Jimin of BTS, actor Song Da-eun suspected to be dating, again
-
2
What's next for the government's push in quota hike?
-
3
Woman falls to death from acquaintance's home after exhibiting ‘unexplained' behaviors
-
4
‘Malice should not undermine the system, social order,’ says Hybe's Bang
-
5
N. Korea says it test-fired tactical ballistic missile with new guidance technology
![[Weekender] Geeks have never been so chic in Korea](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=644&simg=/content/image/2024/05/16/20240516050845_0.jpg&u=)
Kumho Tire unveiled Monday its new commercial music video made in collaboration with K-pop singer Psy.
The tire company said in a statement, “We have created this commercial video by combining the company’s brand slogan ‘Better, All-Ways’ with Psy’s hit music ‘Good Day Will Come.’”
The tire company said in a statement, “We have created this commercial video by combining the company’s brand slogan ‘Better, All-Ways’ with Psy’s hit music ‘Good Day Will Come.’”
The video, which was made to raise the company’s brand profile through music, was unveiled on YouTube channels and China’s media platform Weibo, alongside several local search engine platforms.
The company said this new upbeat video was created to encourage people who are having difficult times.
“We have created this content in a bid to come closer to our clients. We hope many young people (who are) exhausted can be cheered by this video,” said Joo Kyung-tae, the company’s marketing chief.
By Shin Ji-hye (shinjh@heraldcorp.com)
![[Herald Interview] Byun Yo-han's 'unlikable' character is result of calculated acting](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=652&simg=/content/image/2024/05/16/20240516050855_0.jpg&u=)
