Innovative design products of emerging young designers in Korea will go on display at Hi Design Festival from July 3-5 in Seoul.
The festival, co-organized by Herald Corp., publisher of The Korea Herald, and shopping mall Hi Brand, offers young designers a chance to market their creations directly to customers, while inviting visitors to participate in open do-it-yourself making sessions.
Various eye-catching products will be up for sale on the first floor of the Hi Brand mall and on the outdoor plaza from 10:30 a.m. to 8 p.m. The items will include home decor items, kitchenware, toys, fashion accessories and pet accessories.
A floor mat by HuePlane (left) and stuffed toys by Douxreve (Hi Design Festival)
During the festival, visitors can participate in DIY classes where they can make their own design products such as lamps, Russian Matryoshka dolls and key rings.
The festival also offers a surprise lucky bag at 10,000 won ($9) which includes randomly selected design products. The lucky bags will be available for purchase from 2 p.m. on Saturday.
The festival is sponsored by Shinsegae, Hyundai MOBIS, CJ and KB Card.
By Lee Woo-young (firstname.lastname@example.org)