[KH Explains] Will LG Energy Solution be Tesla's 4680 battery crisis savior?
US fighter jet drops fuel tanks into Yellow Sea in 'in-flight emergency'
Gender Ministry on course for disbandment
Snow depth exceeds gauge limit at a Gangwon site
Thailand asks S. Korea to toughen K-ETA screening after denied entries of its people
Hyundai, Kia struggle to shore up presence on home turfBy Seo Jee-yeon
Published : Oct. 12, 2014 - 20:53
Hyundai Motor and its smaller affiliate Kia Motors held a combined 67.3 percent in the home auto market in September, the lowest since December last year when the comparable figure was 66.7 percent, according to the Korea Automobile Manufacturers Association.
Their combined market share in the local market a stood at 69.5 percent in the first half of the year, the lowest tally in seven years.
Hyundai’s share on its home turf has been on a sharp decline since April, reaching 43.6 percent in May, 42.8 percent in June, 40.8 percent in July, 39.1 percent in August and 37.2 percent in September.
In contrast, Kia has seen its market presence edge up on the back of rising demand for new models like the Carnival minivan and Sorento crossover SUV.
Its local market share stood at 30.1 percent in September, rising from 29.3 percent in August and 28.9 percent in July, the data showed.
In 2009, their combined market share was 76.8 percent, but since then, their dominance here has been encroached upon by a surge in imports of foreign-made vehicles. Last year, Hyundai-Kia’s market share stood at 71.4 percent, down from 74.6 percent in 2012. (Yonhap)
US unveils new major sanctions package for Russia's war against Ukraine, Navalny's death
Health care crisis hits highest level amid doctor walkout
S. Korea, US, Japan concur on 'stern' response to NK-Russia arms deal