The Korea Herald


Expert: ‘Right face’ = success, leadership

By Korea Herald

Published : Jan. 30, 2013 - 14:24

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Nick Clegg, leader of the Liberal Democrats in the U.K. (AP) Nick Clegg, leader of the Liberal Democrats in the U.K. (AP)

A British facial mapping expert says some may be born leaders because most agree leadership and success is equated with certain facial features.

Senior lecturer in physics and a facial mapping expert Dr. Chris Solomon and his research team at the University of Kent‘s Canterbury campus in England asked 100 people to rank 100 faces in order of their perceived business acumen and leadership qualities.

In men, success and leadership were equated to a rectangular face with angular features, focused eyes, a thin straight mouth and healthy skin, reported.

Women thought to be good leaders would have an oval face with wide, alert eyes, well-defined features and arched eyebrows, Solomon said.

“There is no question that we subconsciously respond to people’s facial appearance in all kinds of ways and it takes most people about three seconds to form a first impression on someone,” said Solomon, whose research includes image processing and reconstruction facial encoding.

In Britain, Nick Clegg. leader of the Liberal Democrats, had the most successful looking “political face” with Prime Minister David Cameron not far behind. Cameron is leader of the Conservative Party in Britain.

However, two other British politicians were found lacking and it was suggested they would need to spend about $40,000 between them for rhinoplasty, eye bag removal and chin implants to become more “electable,” Solomon said.

However, Solomon said he is not suggesting aspiring political leaders get plastic surgery.

“In the United States, politicians go to great lengths to make sure their appearance is immaculate, but I like to think people here are not quite as shallow as that and once they‘ve had the opportunity of hearing and seeing somebody they’ll form an opinion based on the actual facts,” Solomon told (UPI)

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성공하려면 '이렇게' 생겨야!

영국 연구진은 리더는 타고난 외모로 결정된다고 전했다. 리더십과 성공이 얼굴 생김새에 큰 영향을 받기 때문인 것으로 보인다.

얼굴 모형 전문가인 크리스 솔로몬(Chris Solomon) 박사는 영국 켄트대학교(University of Kent) 캔터베리(Canterbury) 캠퍼스 연구팀과 100명을 상대로 설문조사를 실시했다. 100개의 얼굴을 주고 리더십이 뛰어나 보이는 순서대로 순위를 매기도록 한 것이다.

남성의 경우 직사각의 얼굴에 각진 얼굴선과 강렬한 눈빛, 일자 모양의 얇은 입 그리고 건강한 피부가 리더의 이미지와 일치한다. 여성은 타원형의 얼굴에 넓고 초롱초롱한 눈, 정돈된 외모, 아치 모양의 눈썹이 중요하다고 연구진이 전했다.

"우리는 무의식적으로 얼굴로 사람의 성향을 판단합니다. 첫인상이 결정되는 데는 3초밖에 걸리지 않고요."라고 솔로몬이 말했다. 솔로몬은 얼굴 모양 분석과 이미지 메이킹에 관한 연구도 발표했다.

연구진에 따르면 영국 자유민주당 당수인 닉 클레그(Nick Clegg)가 가장 "정치적인 얼굴"을 가진 인물로 꼽혔다. 국무총리인 데이비드 카메론(David Cameron)이 클레그와 근소한 차이로 2위에 올랐다. (코리아헤럴드)