The Korea Herald


Hyundai, Kia tops U.S. automobile industry performance scoreboard

By Korea Herald

Published : Jan. 24, 2012 - 15:57

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Korea’s Hyundai Motor Co. and Kia Motors Corp. topped last year’s U.S. auto market performance scoreboard, a report by a consumer data provider showed Tuesday.

U.S.-based said Hyundai and Kia ranked No. 1 in its 2011 Annual Performance Scoreboard that checks such areas as sales growth, market share and customer brand loyalty.

It said the two carmakers, which are the flagship companies of Hyundai Motor Group, the world’s fifth largest automotive conglomerate, received an average “A-plus” rating in the eight categories.

Volkswagen AG and Volvo Cars both received an “A” rating to come in at second place.

The Web site said cars made by Hyundai and Kia managed to sell more than 1.13 million units last year, up 26.5 percent from 2010, by pulling off solid growth while limiting unnecessary incentives.

The total marks the first time that the South Korean automotive group outpaced Japan’s Nissan Motor Co. in the U.S. market.

Hyundai’s Elantra, which is called the Avante in South Korea, was named the 2012 North American Car of the Year, with sales of the larger Sonata mid-size sedan continuing to do well in one of the world’s largest car market.

In addition, said vehicles made by South Korea’s two largest carmakers, had the highest fuel economy by averaging 11.3 kilometers on a liter of fuel, with Japan’s Honda and Toyota coming in second and third place, respectively. 

(Yonhap News)