“The Hanbok,” a fashion show event promoting Korea’s traditional costume, hanbok, was held Wednesday in front of Gyeonghoeru, a two-story pavilion structure located inside Gyeongbokgung, a Joseon-period royal palace.

In a declaration, the event announced hanbok as Korea’s native culture with a 5,000-year story. The history behind hanbok and its distinctive features were also shared, along with distinguishing it from two Chinese costumes -- qipao and hanfu.

Oxford English Dictionary added hanbok to its list of Korean words last year. It defines hanbok as a traditional Korean costume worn by both men and women. But controversy swirled around US Vogue Magazine’s Instagram posts last month that introduced hanbok as hanfu.
 

Around 50 models from Korea Senior Star Association and Council for the Better Tomorrow Movement appeared on the catwalk show. They wore a series of royal court hanbok that showed the evolution of the Korean costume from the Gojoseon period (2333 BC-108 BC) to the late-Joseon era (1392-1910).

“Korea has imported inexpensive hanbok from China and some unidentified clothes that they call hanbok can be seen in the country. ... We wanted to let the world know what hanbok really is (through the fashion show). True love for hanbok begins with an accurate understanding,” said Jang Ki-bong, art director of Korea Senior Star Association and the director of Wednesday’s show.

Korea and Qatar engaged in cultural exchange through the event which was subtitled “Friendship Fashion Show.” Commemorating the 2022 World Cup, which is slated to be held in Qatar in November, the show featured the traditional costumes of Qatar.

Introducing the upcoming World Cup, Ambassador of Qatar to Korea Khalid Ibrahim Al-Hamar presented the commemorative World Cup soccer balls at the event. Models wearing traditional Qatar costumes, including thobe and abaya, walked the runway.

“It was a great opportunity to appreciate the beauty of traditional costumes of Korea and Qatar,” Al-Hamar told The Korea Herald. “Korea and Qatar have maintained a close historical relationship. We hope ‘The Hanbok’ to be the starting point of the two countries’ closer cooperation.”

“The Hanbok” was co-hosted by Korea Senior Star Association, The Korea Herald and The Herald Business, and organized by the Council for the Better Tomorrow Movement, Kim Hyun-sook Our Clothing Culture and Korea Broadcasting Hair Professional Association. Ministry of Culture, Sports and Tourism and Embassy of the State of Qatar Seoul sponsored the event.