Most Popular
-
1
Yoon sorry for shortcomings but insists policies were right
-
2
1 in 3 Koreans live alone, family types becoming diverse
-
3
S. Korea ‘strongly’ protests Japan’s claim over Dokdo in diplomatic bluebook
-
4
US 'incredibly concerned' about suspected NK-Iran military ties
-
5
Korea, Japan finance chiefs vow to tame rampant FX market volatility
-
6
Korean won weakens amid heightened uncertainty
-
7
Seoul says will cut power to porn festival planned on Han River
-
8
Sewol victims commemorated on tragedy's 10th anniversary
-
9
K-pop group's manager dismissed for setting up spycam in theater dressing room
-
10
Chanel, Louis Vuitton see muted growth in Korea
Hyundai Motor said Monday it will introduce brand song of its new electric vehicle Ioniq with boy band BTS.
The brand song “Ioniq: I’m on it” will be distributed on the automaker’s global website at 7 p.m. on Monday.
Hyundai Motor and BTS have been working together on various marketing activities for three years since the band was chosen as Palisade’s global PR ambassador in 2018.
The automaker said the latest project aims to convey a vision of the infinite possibilities and potential of brand Ioniq, which contains the lyrics by each BTS members.
The song can be downloaded for free on Hyundai Motor’s global website (www.hyundai.com/worldwide/en).
The music video will be released on Hyundai Motor’s global YouTube channel (@HyundaiWorldwide) at 11 a.m. on Wednesday.
By Shin Ji-hye(shinjh@heraldcorp.com)
![[Today’s K-pop] BTS pop-up event to come to Seoul](http://res.heraldm.com/phpwas/restmb_idxmake.php?idx=642&simg=/content/image/2024/04/17/20240417050734_0.jpg&u=)