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Samsung braces for tougher Q2

Tech giant’s Q1 profit ups 3.4% on-year, but foresees further sales falls in Q2 as pandemic continues


Samsung Electronics said Wednesday the company is bracing for bigger adversities from the COVID-19 crisis, anticipating sharper falls in sales of some products.

In its first quarter earnings announcement, the South Korean tech giant posted 6.45 trillion won ($5.29 billion) in operating profit, growing 3.43 percent from a year earlier.

The company’s sales stood at 55.33 trillion won, up 5.61 percent from the same period last year. But its net profit dropped 3.15 percent to 4.88 trillion won.

“Sales and profits of set products business, including smartphones and TVs, are expected to decline significantly as COVID-19 affects demand and leads to store and plant closures globally,” the company said.

“To address this, the company will leverage its global production flexibility and supply networks as well as strengthening its online sales capabilities.”

Even in the first quarter, Samsung already saw declines in the sales of smartphones and home appliances.

The Consumer Electronics division reported a 16.7 percent fall in operating profit due to dampened consumer sentiment amid the virus spread. Its sales stood at 10.3 trillion won, and operating profit at 450 billion won.

The division foresees additional decreases in TV sales in the second quarter, and is also adjusting plans to roll out new products, according to a company official.

The smartphone division’s sales declined 4.4 percent compared to last year, due to falls in phone sales. The unit raised 26 trillion won in sales and 2.65 trillion won in operating profit.

Samsung has predicted that uncertainties driven by COVID-19 will persist in the second half of the year as the duration and impact of the pandemic remain unknown.

“For the second half, while mobile demand will be most affected by COVID-19, it remains as one of the uncertainties,” a company official said. “A prolonged COVID-19 crisis will pose risks of reduction in overall demand.”

However, the company maintains its positive forecasts about the memory chip business.

“Overall memory conditions are likely to be favorable due to server and PC demand for a faster and more reliable cloud service experience.”

Samsung’s Device & Solutions division, which deals with semiconductors and is the most lucrative one, raised 17.64 trillion won in sales in the first quarter, a 21.9 percent rise from last year and a 5.1 percent growth from the previous quarter, due to increased demand for memory chips for servers and PCs.

The division’s operating profit fell 3.2 percent to 3.99 trillion won on-year, but surged 15.7 percent from the fourth quarter.

Specifically, for DRAM, demand from datacenter companies remained solid as usage of streaming services and online shopping rose, the company said. Demand for mobile DRAM fell due to the COVID-19 and weak seasonality, but was offset by expanded demand of high-density products.

For PC, DRAM demand also remained steady on the back of the increase in virtual meetings.

Samsung Display, the display unit of the semiconductor division, posted 6.59 trillion won in sales, up 7.7 percent from a year earlier, but swung to a 290 billion won deficit.

Samsung pledged to stick to its investment plan throughout the year, while closely managing risks brought by the COVID-19 impact.

In the first quarter, Samsung’s capital expenditure totaled 7.3 trillion won, including 6 trillion won spent on semiconductors and 800 billion won on displays.

By Song Su-hyun (