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Innisfree VP named Amorepacific CEO

South Korean cosmetics giant Amorepacific has appointed Ahn Sae-hong, vice president of its sub brand Innisfree, as its new CEO, the company said Tuesday.

The company named the new CEO and other executives as part of its efforts to tackle growing business uncertainty and adapt itself to a fast-changing market environment.

Innisfree VP Ahn Sae-hong (Amorepacific)
Innisfree VP Ahn Sae-hong (Amorepacific)

Ahn joined Amore Group, a predecessor of Amorepacific, in 1986. He has served as vice president of Innisfree since early 2014.

The company also said that Jessica Hanson, former marketing head of L’Oreal and Sephora, will lead its US office.

By Cho Chung-un (