LF Corp. on Wednesday launched its travel-themed compilation brand store Raum Voyage and opened a flagship store on Rodeo Drive in Apgujeong-dong, southern Seoul.

The Raum Voyage flagship store boasts an interior reminiscent of airport and train station terminals and seeks to provide a range of exotic products that bring joy in traveling to customers.

Raum Voyage said that they target people in their 20s and 30s, and displayed brand products hailing from countries such as France, Italy, Denmark, Belgium, Switzerland and Britain. The travel-themed store plans to provide a unique sensual shopping experience, the company said.

Several in-store brands include Dot-Drops Paris, a French suitcase brand known for its polka-dot designs, and Crash Baggage, an Italian luggage with a distinct dented design.

There is also Belgian backpack brand “Hedgren” and Danish bag brand Interzoo, whose bags feature a nature-themed palette.

The company said they will also continuously find trend-setting brands to bring into the store each season.

An LF spokesperson said consumer demand has been increasing on a travel-themed shop as more people have become interested in traveling, as well as an increased desire to consume personalized items.

The prices of the brand’s in-store items are set at a reasonable range between 100,000 won to 500,000 won ($92-$460).

By Sang Youn-joo (sangyj@heraldcorp.com)