Herald Corp. has been named the official supplier of the 2014 Incheon Asian Games English news service.
The agreement was signed by Lee Young-man, CEO and publisher of Herald Corp., and Kwon Kyung-sang, secretary general of the 2014 Incheon Asian Games Organizing Committee, at the committee in Incheon on Tuesday.
|Lee Young-man (right), CEO and publisher of Herald Corp., shakes hands with Kwon Kyung-sang, secretary-general of the 2014 Incheon Asian Games Organizing Committee, after signing an agreement on supplying English news at the committee in Incheon on Tuesday. (Kim Myung-sub/The Korea Herald)|
Under the agreement, The Korea Herald, the nation’s No. 1 English newspaper since 1953, and The Herald Business, will supply the service exclusively.
They are also entitled to use the emblem and mascot of the Games as well as the title of official supplier.
Herald will carry out a test run of the service for two programs of the 4th Asian Indoor & Martial Arts Games to be held in and around Incheon from June 29 to July 6 this year. The two events are bowling and 25-meter short-course swimming.
Next year, it will provide a real-time full-dress service for all 36 Games events.
Herald Corp. plans to provide Korean as well as English news on the games
“We expect Herald Corp. to play an important role in our efforts to run the 2014 Incheon Asian Games as a smart, efficient and heartwarming event for all Asians,” Kwon said.
“We will do our best to provide up-to-the-minute reports and stories about a festival of peace and friendship that will have a lasting impression on the memories of 4.2 billion Asians,” Lee said.
By Chun Sung-woo (email@example.com)