Articles by Park Li-na
Park Li-na
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Mercedes-Benz raises Drive Pilot speed limit
Mercedes-Benz announced Monday that it is upgrading its automated driving system, Drive Pilot, allowing it to operate at speeds of up to 95 kilometers per hour on German motorways. The upgrade is expected to be available in early 2025, following this year’s anticipated approval from Germany’s Federal Motor Transport Authority. With this update, Drive Pilot will become the fastest Level 3 automated driving system in a production vehicle. The enhanced system will allow drivers to hand
Mobility Oct. 28, 2024
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Posco completes Argentina’s first lithium hydroxide plant
Posco Holdings announced Sunday it has completed the first phase of its lithium hydroxide plant in Argentina, a key step in securing a stable supply of the key material for electric vehicle batteries. Located in Guemes, Argentina, the plant will produce 25,000 tons of lithium hydroxide annually, sourced from the lithium-rich Hombre Muerto salt flat, where Posco holds mining rights. The output is enough to power 600,000 EVs, making it the largest brine lithium facility operated by a single compan
Companies Oct. 27, 2024
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Doosan Enerbility to support Kazakhstan's energy modernization
Doosan Enerbility has signed an agreement with Kazakhstan’s Ministry of Energy to help modernize the country’s power infrastructure, the Korean nuclear power plant builder announced Thursday. The memorandum of understanding was formalized during a Wednesday visit by Kazakhstan’s Energy Minister Almassadam Satkaliyev to Doosan’s headquarters in Changwon, South Gyeongsang Province. Accompanying the minister were senior officials, including the heads of Kazakhstan’s nu
Industry Oct. 24, 2024
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SPC invited to Macron’s exclusive dinner in Paris
South Korean bakery giant SPC Group said Wednesday that President Hur Jin-soo attended a dinner banquet hosted by French President Emmanuel Macron at Elysee Palace in Paris earlier this week. He was the only Korean business leader to be invited to the exclusive event marking the 60th anniversary of SIAL Paris, one of the world’s largest food trade fairs. The dinner brought together around 40 global business leaders from major food and distribution companies, including the Netherlands&rsquo
Companies Oct. 23, 2024
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APR expands K-beauty influence in Hong Kong
South Korean beauty company APR announced Tuesday that it has strengthened its presence in Hong Kong’s competitive market through strong sales from both a pop-up store and a major e-commerce platform. Earlier this month, APR’s flagship skincare brand, Medicube, launched on HKTVmall, Hong Kong’s largest online shopping platform, generating 180 million won in sales within just three days. The brand’s success continued with live broadcasts featuring popular products like the
Companies Oct. 22, 2024
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Kumho Tire launches digital twin system in R&D push
South Korean tiremaker Kumho Tire announced Tuesday that it has officially launched its tire digital twin system, marking a major step in the company’s efforts to digitalize its tire development process. Shifting from traditional physical testing to virtual tire development, Kumho Tire said the new system enables the automatic design of multiple tire versions using digital data and big data-based performance predictions. With the help of artificial intelligence, the system then selects the
Technology Oct. 22, 2024
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Naver’s AI research recognized at global natural language processing conference
South Korean internet giant Naver announced Friday that a number of its research papers have been accepted at the annual Empirical Methods in Natural Language Processing, one of the world’s leading natural language processing conferences, amidst the company’s ongoing efforts to advance AI-driven technologies. “We are proud to see our search technology being acknowledged on the global stage,” said Kim Kwang-hyun, head of Naver’s Search and Data Platform Division. &ld
Technology Oct. 18, 2024
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LG Chem to develop plant-based cosmetics ingredient
LG Chem said Thursday that it plans to commercialize an eco-friendly ingredient derived from plant-based oils for cosmetic products, becoming the first to do so. The South Korean chemicals giant is set to develop functional cosmetics using 100 percent bio-based 3-hydroxypropionic acid, a compound produced through the microbial fermentation of plant materials. This marks the first time 3HP will be applied as a cosmetics ingredient. While 3HP is considered as an innovative bio-material with vast p
Companies Oct. 17, 2024
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Job Korea’s Klik to host networking event for foreign talent
Klik, Korea’s largest foreign talent recruitment service, operated by Job Korea, announced Wednesday that it will host a networking event for international students and job seekers on Oct. 24. Organized to ease the often difficult process of job hunting for foreigners and create stronger ties within Korea’s expatriate community, “Klik Happy Hour” will offer practical tips for job seekers, including guidance on how to effectively use the Klik platform. In addition to infor
Companies Oct. 16, 2024
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KB Kookmin Bank to launch ‘Starbucks Account’ for coffee aficionados
KB Kookmin Bank and Starbucks Korea on Wednesday announced a partnership to launch a bank account product exclusively for local devotees of the US coffee chain. Set for launch in early 2025, the new partnership will introduce the first-ever "Starbucks Account," a savings account tailored to Starbucks customers, offering unique benefits that blend banking services with daily coffee purchases. Additionally, KB Kookmin Bank’s digital certificate service will be integrated into the S
Technology Oct. 16, 2024
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Paris Baguette opens 600th overseas store in Canada
The Korean bakery brand Paris Baguette has opened its 600th overseas store, the newest one in Toronto, Canada, just a year after celebrating its 500th store, the brand's company SPC Group announced Tuesday. This new location marks Paris Baguette’s seventh store in Canada. Paris Baguette has been expanding rapidly over the past year, recently securing agreements to enter new markets in Southeast Asia, including Thailand, Brunei and Laos. By the end of this year, the brand plans to open
Companies Oct. 15, 2024
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Oktoberfest arrives at Songnidangil BBQ Village
Oktoberfest has arrived at Songnidangil BBQ Village, bringing a taste of Bavaria to the heart of Seoul for the entire month of October. In partnership with German beer Paulaner, the Oktoberfest beer of which is served in Munich's Oktoberfest tents, Korean chicken giant BBQ Chicken is offering a special Bavarian-themed menu and festive atmosphere at its Jamsil branch in southern Seoul. At the heart of the celebration is the Oktoberfest Platter, a feast featuring brathendl (roast chicken), br
Industry Oct. 14, 2024
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JTI Korea takes consumer-centric strategy ahead of heated tobacco launch
Japan Tobacco Group subsidiary JTI Korea is sharpening its focus on a consumer-first approach as it prepares to launch its first heated tobacco product in Korea by year-end, part of the company’s broader strategy to foster sustainable growth amid shifting market conditions, JTI Korea said Monday. As a company that has been recognized as a "Top Employer in South Korea" for five consecutive years, David Wheeler, general manager of JTI Korea, in a message to employees emphasized the
Companies Oct. 14, 2024
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Samsung SDI seeks out top tech talent in Europe
Samsung SDI invited over 60 students and industry experts from Europe’s top institutions at its tech and career forum in London, aiming to secure global talent to strengthen the firm's technological competitiveness, the company said Sunday. The Tech & Career Forum, held on Saturday local time, attracted master’s and Ph.D. students, as well as industry experts, from prestigious universities such as Cambridge, Oxford, the Technical University of Munich and the Swiss Federal In
Technology Oct. 13, 2024
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LS Cable & System wins global certification for legal, ethical compliance
LS Cable & System, a leading South Korean cable manufacturer, announced Thursday that it has become the first in the global cable industry to obtain ISO 37301 certification from the British Standards Institution for meeting international compliance and ethical standards. The company said it sought the certification to build trust with global clients and investors, with BSI recognizing its approach to management policies and regulations. LS Cable & System expects the certification to prov
Industry Oct. 10, 2024
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