Magazine introduces Kyobo Life’s poetry billboards to the world
Jul 24, 2011
Corporate image ad campaign that posts short poems become cultural icon Kyobo Life Insurance Co. billboards offering excerpts from poems, which has long been a familiar sight for Seoulites, made their international debut through the quarterly magazine Koreana. Koreana is a quarterly magazine published since 1987 in eight languages ― Arabic, Chinese, English, French, German, Japanese, Spanish an...